02/10/2022
Trend Talk Podcast: How to Sell Apples Online
Listen to the in-depth interview with Tenley Fitzgerald, vice president of marketing at Yes! Apples, about the apple brand's entry into e-commerce.
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This week on Retail Leader Trend Talk, we're speaking with Yes! Apples, a consumer-first apple brand that recently opened up an e-commerce shop to bring New York apples directly to consumers. Retail Leader Editor Amy Baxter sat down with Tenley Fitzgerald, vice president of marketing at Yes! Apples, to learn more about the rebrand and the nuances of marketing apples.
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Trend Talk Video Series
You can still access the Trend Talk video series here, serving up the highlights of each week’s conversation in 10-minute video interviews. Check out the video version here.